What are The Uses of 360 Degree Videos?

The Uses of 360 Degree Videos?

360-degree video technology is improving exponentially. 360 video cameras enable video makers to capture footage from every direction simultaneously, giving a truly immersive, virtual experience.

Wide Variety of Industries that Benefit of 360° Degree Videos?

There are a wide variety of industries that can benefit from 360-degree video. Increasingly, marketers are using it to create greater audience engagement, as viewers can become immersed in a story by seeing it from all perspectives.

This works particularly well when it comes to emotive storytelling in video. Companies and charities can encourage more sales and giving by making their audiences feel like part of the story. However, because this technology is so new, only 12 percent of businesses have currently used it for marketing purposes. Of those, 86 percent found it to be effective. For those who enter this marketplace early, it presents a great opportunity to produce creative, engaging videos that will stand out from the crowd.

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